Powering Customer-Led Growth: Databricks Ventures invests in Catalyst
Our partnership with Databricks enables enhanced investments in our Customer Growth Platform, including Catalyst Signals and full integration with Databricks.
I’m proud to announce Catalyst has received a strategic investment from Databricks Ventures to further expand our Customer Growth Platform and more deeply integrate with Databricks.
“Catalyst is at the forefront of evangelizing customer-led growth and has seen firsthand the power and flexibility Databricks’ Lakehouse Platform offers for delivering value with data, analytics and AI,” said Chris Hecht, SVP, Corporate Development and Product Partnerships at Databrick Ventures. “By leveraging Databricks platform for their product, and having a first class integration with the Lakehouse, Catalyst is demonstrating the power of both building on Databricks and unlocking the value of data with our mutual customers, an obvious opportunity for Databricks Ventures that we’re thrilled to support.”
Deeper Investment in Customer Growth: Introducing Catalyst Signals
In 2023, SaaS faces a growth challenge as acquiring new customers has become costly and risky – instead, successful teams are leveraging existing customers through Customer-Led Growth (CLG) for cheaper, faster, and more reliable growth.
Being successful means juggling retaining customers with less human effort, finding your strongest advocates to energize referrals, and building an expansion engine. Customer growth isn’t organic, it requires a system and technology. That’s the power of our Customer Growth Platform – a single place where your team not only efficiently works to handle renewals and find advocates, but also operationalizes customer growth.
Through Databrick Ventures’ investment, we’ve built new capabilities that allow you to identify, prioritize, and take action on growth opportunities, the first set being related to expansions. We are thrilled to introduce Catalyst Signals, our latest feature purpose built to quickly identify and action growth opportunities based on your customer data.
Join us at our launch event in June to learn more about Signals and unlock the full potential of customer growth. Be first in line to see Signals and learn more. Register now!
Enhanced Integration with Databricks
Catalyst has been a Databricks customer since 2022 and recently strengthened its partnership. With this investment, Catalyst announces an end-to-end integration with Databricks to enhance post-sale teams' use of data and AI to drive growth through customers. Databricks serves as the data and AI engine behind Catalyst's application, delivering scalable real-time analytics and leveraging machine learning capabilities to provide users with up-to-date data from multiple sources. The power and scalability of Databricks make it the preferred platform for Catalyst's engineering team, enabling real-time analytics and data unification for our application.
“In this economic environment, customers are the number one asset to protect, expand, and multiply through data-driven automations.” said Edward Chiu, CEO of Catalyst. “By combining Databricks’ advanced analytics with Catalyst’s enterprise integrations and powerful workflows, organizations will now be able to tackle the most critical revenue gap facing businesses today: proactive customer retention and expansion.”
About Databricks Ventures
Databricks Ventures is the strategic investment arm of Databricks, the data and AI company. Databricks Ventures invests in innovative companies that align with our view of the future for data, analytics and AI; and are committed to extending the lakehouse ecosystem or using the lakehouse architecture to create the next generation of data and AI-powered companies.
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